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The Library

Real insights from the trenches.

Fundraising playbooks, operator guides, and real insights. Written for founders actively building and raising. Free to read, forever.

All (13)Fundraising (9)PR & Media (4)
Can AI Find Your Company? If Not, Here's Why That's a Problem.
PR & Media

Can AI Find Your Company? If Not, Here's Why That's a Problem.

AI is forming opinions about your brand in conversations you'll never see. What's changing in PR and content strategy, and how to make sure LLMs notice you.

Megan Hanson · April 28, 2026
You're More Ready for Press Than You Think (Here's How to Prep So You Know It)
PR & Media

You're More Ready for Press Than You Think (Here's How to Prep So You Know It)

A practical guide for founders on how to prepare for media interviews, from podcasts to TV, with frameworks to stay on message, build confidence, and show up like an expert.

Megan Hanson · April 14, 2026
Why LinkedIn Is More Important Than Ever For Founders
PR & Media

Why LinkedIn Is More Important Than Ever For Founders

Why founders who post on LinkedIn win more deals, build trust faster, and close prospects sooner. A practical guide to what to post and how to turn content into revenue.

Megan Hanson · April 7, 2026
Why You Should Start PR Before You Start Fundraising (Or at Least, at the Same Time)
PR & Media

Why You Should Start PR Before You Start Fundraising (Or at Least, at the Same Time)

Founders who start PR before fundraising build stronger narratives, better media relationships, and more momentum when the round closes.

Megan Hanson · March 31, 2026